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SE Ranking vs SurferSEO : which one to choose?

SE Ranking and SurferSEO are two popular tools for tracking visibility in AIs, but which one is best suited to your needs?

We compare their features, pricing, and advantages to help you choose the AI SEO tool that best fits your strategy.

🗓️ Last update:
2/9/2025
SE Ranking software website

SE Ranking

SE Ranking software websiteNote trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SurferSEO software website

SurferSEO

SurferSEO software websiteNote trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
VS

Ovirank is a better SEO AI alternative to become visible in AIs.

+500 Businesses are already using Ovirank
+1,000,000 qualified visitors attracted for our customers in 2024 via Google and LLMS
SE Ranking software website

SE Ranking

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SE Ranking software website

SE Ranking is an artificial intelligence-based SEO software that helps you understand, track, and optimize your online presence. Its promise is simple: transform data into concrete actions to gain visibility and performance.

SE Ranking Description

Modern SEO is more complex than ever: keywords are changing rapidly, data comes from multiple sources, and indicators are fragmenting between audit, monitoring and competitive analysis. Without a unified tool, teams spend time collecting, verifying, and assembling reports, which can dilute priorities. SE Ranking meets this challenge by offering an all-in-one platform that transforms data flows into operational recommendations for each stage of the SEO journey. Integrated AI offers prioritization based on historical data and growth signals. This helps teams estimate potential impact and allocate resources where they matter most.

Features

A clear guide to 3 to 5 key features and benefits: Position tracking to identify opportunities, On-Page SEO Audit to correct technical flaws, Competitive analysis to adjust the strategy, AI content generator to speed up the writing process, and Reporting and collaboration to align teams. These functions work together without friction and provide you with actionable insights in real time. Customized tests or demonstrations can be offered to assess the suitability with your team.

Positioning

SE Ranking is not a simple keyword book or an isolated audit tool. It is not a solution limited to static dashboards: it does not replace human expertise, but it amplifies it. What it is not either, it is a unique product that promises results without experimentation: the tool requires a configuration adapted to your sector and your objectives, and regular uses to take into account the evolution of SEO and AI. The software doesn't eliminate human thinking; it amplifies decisions based on data. It requires an adapted configuration and governance around data.

Conclusion

In summary, SE Ranking brings together the data, tools, and workflows needed to drive an AI-powered SEO strategy. For a marketing executive or manager, it offers a clear overview, consistent metrics, and the ability to act quickly when faced with opportunities and risks, without information overload or unrealistic promises. It respects data security and confidentiality standards, and is easily integrated into your existing tools.

SurferSEO software website

SurferSEO

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SurferSEO software website

SurferSEO is an SEO platform powered by artificial intelligence. Its promise: to help teams gain visibility by optimizing content around the intentions and topics that matter.

Description of SurferSEO

SurferSEO brings together audit, planning and writing tools in a single platform. Faced with constantly changing SEO, site owners need to analyze cross-platform data, identify gaps, and act quickly. SurferSEO offers a data-centric approach to guide each step, from diagnosis to publication. Marketing and content teams appreciate the alignment between data and concrete actions. The software makes it possible to prioritize opportunities and reduce manual work.

Features

Generation and optimization in real time with content ready to classify, thanks to an AI that combines writing, keyword research and structuring. The Content Editor guides creation by integrating NLP data and SERP requirements. THEOutline Builder Facilitates article outlines with relevant titles and questions THEAuto Internal Links automatically inserts internal links to help Google and AI assistants understand topics Finally, the Content Score offers a clear indicator of progress and quality. The system is based on performance metrics and makes it possible to follow the evolution page by page. Everything is accessible via a clear interface, adapted to marketing managers.

Positioning

SurferSEO is not a magic tool that replaces a human strategy. Nor is it a one-size-fits-all substitute for all situations, nor is it a simple text generator. It does not pretend to solve everything alone and does not replace professional SEO, writing, and analysis skills. It's not a gimmick, it's a strategic assistant that complements human expertise. It is for teams that want to iterate quickly and act with clear criteria.

Conclusion

By bringing together audit, planning and creation on the same platform, SurferSEO helps teams gain efficiency and precision. The aim is to clarify priorities, accelerate release cycles, and sustainably improve visibility on Google and AI interfaces. This pragmatic approach focuses on measurable results and the controlled use of AI tools. The integration of flows promotes better collaboration between teams. The solution adapts to the growth and specific needs of each organization. It is a measurable approach, focused on concrete results for you.

Ovirank Is a Better alternative.

+500 Businesses are already using Ovirank

Ovirank est choisi par +100 marques, équipes marketing et agences dans le monde

Adel Lucas
carole whakata
Carole Lainé
Alex Invest
Antoine Varraso
Audrey Marangon
Audrey Maragon
Cheima Braiki
Guillaume Lujan
Joris de Sousa
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Julie Martin
Lamia Zinai
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Luc Allain
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Sandrine Chissos

Compare SE Ranking with other AI mention tracking software

Still have questions about SE Ranking and SurferSEO?

Frequently asked questions about SE Ranking

What is SE Ranking?

SE Ranking is a tool that helps users improve their visibility on the web by managing SEO. It offers features like position tracking, keyword research, and site audit.

Can I use SE Ranking for free?

Yes, SE Ranking offers a free trial and paid plans to access all features. To make full use of the tool, you need to upgrade to a subscription.

How do I cancel my SE Ranking subscription?

You can cancel your subscription directly from your account settings. Go to the Subscription or Billing section, click on “Cancel subscription”, and your access will end at the next deadline.

Frequently asked questions about SurferSEO

What is SurferSEO?

SurferSEO is a tool that helps users optimize their content and positioning. It offers features like SERP analysis, Content Editor, and page auditing.

Can I use SurferSEO for free?

Yes, SurferSEO has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my SurferSEO subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

Is your site well referenced on Google and AI?

Otherwise, Ovirank can help you optimize your content, find the right keywords, analyze your visibility in LLMs like ChatGPT.
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