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Waikay vs SurferSEO : which one to choose?

Waikay and SurferSEO are two popular tools for tracking visibility in AIs, but which one is best suited to your needs?

We compare their features, pricing, and advantages to help you choose the AI SEO tool that best fits your strategy.

🗓️ Last update:
2/9/2025
Waikay software website

Waikay

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SurferSEO software website

SurferSEO

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VS

Ovirank is a better SEO AI alternative to become visible in AIs.

+500 Businesses are already using Ovirank

Ovirank is chosen by +100 brands, marketing teams and agencies around the world

Adel Lucas
carole whakata
Carole Lainé
Alex Invest
Arnaud Labossière
Audrey Marangon
Audrey Maragon
Cheima Braiki
Guillaume Lujan
Joris de Sousa
photo de profil du client Julie
Julie Martin
Lamia Zinai
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Luc Allain
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Romain AI
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Sandrine Chissos
Waikay software website

Waikay

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
Waikay software website

Waikay is an artificial intelligence-powered SEO software that is transforming the way your brand sees and is found online. It combines analysis, action plan and content monitoring to optimize your visibility and limit the risks of misinformation. This promise is based on reliable AI and controlled data.

Description of Waikay

Today's SEO is drowned in scattered data and contradictory information. Teams lack visibility into what AI engines really know about their brand, and action plans often remain abstract. Waikay brings these elements together and turns analysis into concrete action. The indicators mix: search volumes, page quality, link authority, and the results remain difficult to interpret without a unified framework.

Features

Prompt visibility monitoring to measure the impact of each AI request on your brand, Brand AI score which assesses reliability and thematic sharing, Fact-checking who identifies errors and factual discrepancies, GEO maps who transform insights into concrete actions, and Competitive comparison to locate your performance. Onboarding is fast and reports adapt to your language and sector, with privacy controls and permissions adapted for teams.

Positioning

Waikay is not a content generation tool or a general marketing solution. It is not a simple data aggregator without context. It is a platform specialized in AI-driven SEO optimization, focused on the clarity of insights and measurable action. It does not replace human expertise but complements it, by providing frameworks and guidelines for prioritizing actions and verifying results.

Conclusion

In summary, Waikay helps marketing executives and managers understand what AI knows about their brand and influence their positioning on AI engines. The aim is a more transparent vision, actionable plans, and better resilience in the face of fluctuations in the digital landscape. An exploratory test may be considered to evaluate the tool without commitment. What matters is the traceability of actions and the ability to quickly recalibrate priorities. The reports are designed to be understood by an executive committee and to guide quarterly decisions. Data security is a priority and access is managed by role.

SurferSEO software website

SurferSEO

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SurferSEO software website

SurferSEO is an SEO platform powered by artificial intelligence. Its promise: to help teams gain visibility by optimizing content around the intentions and topics that matter.

Description of SurferSEO

SurferSEO brings together audit, planning and writing tools in a single platform. Faced with constantly changing SEO, site owners need to analyze cross-platform data, identify gaps, and act quickly. SurferSEO offers a data-centric approach to guide each step, from diagnosis to publication. Marketing and content teams appreciate the alignment between data and concrete actions. The software makes it possible to prioritize opportunities and reduce manual work.

Features

Generation and optimization in real time with content ready to classify, thanks to an AI that combines writing, keyword research and structuring. The Content Editor guides creation by integrating NLP data and SERP requirements. THEOutline Builder Facilitates article outlines with relevant titles and questions THEAuto Internal Links automatically inserts internal links to help Google and AI assistants understand topics Finally, the Content Score offers a clear indicator of progress and quality. The system is based on performance metrics and makes it possible to follow the evolution page by page. Everything is accessible via a clear interface, adapted to marketing managers.

Positioning

SurferSEO is not a magic tool that replaces a human strategy. Nor is it a one-size-fits-all substitute for all situations, nor is it a simple text generator. It does not pretend to solve everything alone and does not replace professional SEO, writing, and analysis skills. It's not a gimmick, it's a strategic assistant that complements human expertise. It is for teams that want to iterate quickly and act with clear criteria.

Conclusion

By bringing together audit, planning and creation on the same platform, SurferSEO helps teams gain efficiency and precision. The aim is to clarify priorities, accelerate release cycles, and sustainably improve visibility on Google and AI interfaces. This pragmatic approach focuses on measurable results and the controlled use of AI tools. The integration of flows promotes better collaboration between teams. The solution adapts to the growth and specific needs of each organization. It is a measurable approach, focused on concrete results for you.

Ovirank Is a Better alternative.

+500 Businesses are already using Ovirank

Ovirank is chosen by +100 brands, marketing teams and agencies around the world

Adel Lucas
carole whakata
Carole Lainé
Alex Invest
Arnaud Labossière
Audrey Marangon
Audrey Maragon
Cheima Braiki
Guillaume Lujan
Joris de Sousa
photo de profil du client Julie
Julie Martin
Lamia Zinai
Logo LinkedIn blanc sur fond bleu, icône de réseau social professionnel
Luc Allain
Logo LinkedIn blanc sur fond bleu, icône de réseau social professionnel
Romain AI
Logo LinkedIn blanc sur fond bleu, icône de réseau social professionnel
Sandrine Chissos

Compare Waikay with other AI mention tracking software

Still have questions about Waikay and SurferSEO?

Frequently asked questions about Waikay

What is Waikay?

Waikay is a tool that helps users track AI mentions of their brand and analyze the sentiment of mentions. It offers features like real-time tracking of mentions, sentiment analysis, and personalized reports.

Can I use Waikay for free?

Yes, Waikay has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my Waikay subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

Frequently asked questions about SurferSEO

What is SurferSEO?

SurferSEO is a tool that helps users optimize their content and positioning. It offers features like SERP analysis, Content Editor, and page auditing.

Can I use SurferSEO for free?

Yes, SurferSEO has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my SurferSEO subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

Is your site well referenced on Google and AI?

Otherwise, Ovirank can help you optimize your content, find the right keywords, analyze your visibility in LLMs like ChatGPT.
A single platform to dominate Google and AIs.