Semrush is a SaaS SEO optimization platform powered by artificial intelligence. It is transforming the way you plan, execute, and measure your digital actions to gain visibility and results.
Semrush combines keyword research tools, technical audit, position monitoring and competitive analysis. In a landscape where SEO is evolving rapidly, areas for optimization are multiplying and manual decisions are becoming expensive. Semrush offers a centralized data source, guided intelligence, and clear workflows to turn insights into concrete actions. This approach reduces the guesswork and quickly aligns priorities with business goals.
AI-powered keyword research to anticipate intentions and discover opportunities profitable. Technical audit that identifies obstacles and proposes prioritized improvement plans to speed up the ranking. Backlink and domain profile analysis to assess quality and risks before they hold back your growth. Position tracking and automated reports that turn results into decisions Impactful. Optimized content suggestions and article ideas aligned with search intentions and potential traffic to feed your editorial calendar. These tools help you clearly communicate results to stakeholders and justify the necessary investments and convert insights into measurable gains.
This software is not an isolated solution or a simple toolbox. It does not replace your marketing team or the overall strategy, but serves as a compass and digital workshop. It does not impose a single user manual; it adapts the recommendations to your sector, your market and your objectives. And it's not just superficial relationships: every piece of data is contextualized and actionable. This avoids misunderstandings about what you can expect from the tool and when you can measure the gains.
By combining data depth, speed of execution, and practical advice, Semrush helps marketing managers drive SEO and content performance at scale. Its AI-based model makes it possible to anticipate trends, allocate resources more accurately and monitor the return on investment. It's a platform that prioritizes clarity, predictability, and measurable progress without excessive promises. For growing teams, this means being able to progress without relying on a single expert or a cumbersome process.
LLMRefs is an SEO software powered by artificial intelligence. It tracks, analyzes, and optimizes your visibility in AI-generated searches, including ChatGPT, Gemini, and Claude.
In a changing SEO landscape, authority signals and results generated by AI are no longer just links. LLMRefs centralizes the monitoring of your visibility in AI engines and explains why your content is cited or ignored by models like ChatGPT or Gemini. New practices are needed: decisions are based on real-time data and on the understanding of AI phenomena that influence rankings and user responses.
For example, an e-commerce publisher can track changes in positioning after the launch of a product and adjust category pages accordingly.
Key features include: real-time tracking rankings on the main AI models (ChatGPT, Google Gemini, Claude), exploration and monitoring of keywords thanks to the AI Keyword Tracker, quick competitive analysis to identify gaps and opportunities, automated reports that translate data into clear actions and targeting the sources cited to strengthen your credibility with AIs. You also have a consolidated dashboard, customizable alerts, and a ready-to-use CSV export for teams.
The platform also facilitates collaboration: shared views, comments, and quick exchanges between marketing and content teams.
LLMRefs is not a simple traditional SEO citation tool or an AI editing platform that generates content without a framework. It is an insights and optimization platform based on AI signals and model data to guide marketing and SEO decisions. It does not impose unique workflows, it adapts to your ecosystem and your goals, whether you are an online store, agency or large account.
Also note that LLMRefs does not assume human expertise or a global content strategy; it complements the analyses and actions planned by your team.
By making visible what AI engines use to assess your content, LLMRefs helps align your strategy with current AI requirements. The software helps marketing managers prioritize actions, measure impact, and iterate quickly without unnecessary complexity. The aim is to provide operational clarity and better visibility into real performance in AI environments.
This alignment with AI requirements can help prioritize tests and demonstrate the impact of optimizations on results.
